Bhagavad Gita, Chapter 16, Verse 20
Obtaining the Asurika wombs, and deluded birth after birth, not attaining to Me, they thus fall, O son of Kunti, into a still lower condition.
The trajectory named here keeps going downward across real, repeated lifetimes, not stopping at one setback.
This isn't a single punishment, it's described as a real, ongoing sinking, deeper each time this pattern continues unaddressed. Real repetition is what makes the warning land.